AboutA team that builds like it's their own company.
Remote-first, senior-led, and accountable end to end — engineering, marketing, and staffing under one roof.
Who we are
Senior people, everywhere you need them
Rope Digital is headquartered in the United States, with hubs in the US, Malaysia, and Sri Lanka — a remote-first team serving clients across 40+ countries. We are US-registered, senior-led, and built to act like an extension of your team.
Founded in 2020, we exist to help businesses grow through technology — and to prove that enterprise quality does not require enterprise overhead.
The people
Meet the team.
The two leaders accountable for how Rope runs and what it ships — the people you actually work with.
Founder · CEO
Roshintha Perera
Started Rope in Colombo in 2020 with one idea: a partner that owns the outcome instead of taking a brief and disappearing. An MBA (UWE Bristol) and CIM Level 7 chartered marketer, leading the company across engineering, marketing, and staffing.
Connect on LinkedInChief Operating Officer
Parinaz Mistry
Runs how Rope actually delivers — process, resourcing, and accountability across every engagement, so senior work ships on time and on standard.
Connect on LinkedInOur story
Six years, one trajectory.
From a marketing-first studio in Colombo to one senior team that builds, markets, and staffs — same standard, more range.
2020
Founded in Colombo
Roshintha Perera launches Rope in Colombo, Sri Lanka — a marketing-first studio, taking on its first clients.
2023
The engineering arm
We add senior engineering — apps, software, websites, and AI — designed, built, and owned end to end by the client.
2024
The staffing arm
Staffing launches: senior, vetted specialists embedded directly into client teams, with Rope carrying the employment admin.
2026
One team, three pillars
Build, market, and staff under one senior, accountable team — human-led, moving faster with AI, everything owned by you.
How we operate
What makes us different.
The operating principles behind every engagement — whichever part of Rope you work with.
One accountable team
Build, market, and staff sit under one roof. We plan, prioritise, and execute end to end — you collaborate, but you never manage five vendors who have never spoken.
Senior, never a training ground
Upper-mid to senior people on every engagement, vetted on skill and AI-tool fluency. No one learns the job on your budget.
You own everything
100% IP ownership on full payment, and an NDA from day one. Code, designs, accounts — all yours, with nothing buried in the fine print.
Human-led, AI-accelerated
People own the judgement, the taste, and the accountability. AI helps us move faster — but it never makes the call.
Embedded and transparent
We work in your Slack, your Linear, your GitHub. Two-week sprints, a demo every sprint, and a reply within 4 hours — no black boxes.
Global footprint
Where we work.
Headquartered in the United States, with hubs in the US, Malaysia, and Sri Lanka. We serve clients across the US, Canada, the UK, Europe, the GCC, South Africa, and Australia.
We operate from
Key client markets
What we build for ourselves
Software we build and run ourselves
Rope Digital also builds and runs its own software. StealthOS is the AI business operating system we run our own agency on, and Veyra is an AI admin agent live with 30+ trades and service businesses in Australia. Same senior team, our own money on the line.
Waitlist open
StealthOS
AI business operating system
Run your entire business from one place.
CRM, proposals, projects, invoicing, content and hiring on one record, with seven AI agents doing the busywork. Built for founder-led businesses that are tired of being the glue between a dozen tools.
Live · 30+ businesses
Veyra
AI admin and operations agent
The agent that runs your admin.
Veyra handles the entire job lifecycle for trades and service businesses, from the first customer message through quoting, booking, invoicing and follow-up. No human admin in the loop.
Why Rope
The promises we put in writing
Ownership
You own everything we make.
100% IP ownership on full payment. Code, designs, accounts — all yours, no exceptions in the fine print.
Seniority
Senior only, never a training ground.
Upper mid to senior people, vetted on skill and AI-tool proficiency. You're not paying to onboard someone's first real project.
Speed
4-hour response, always.
Every new enquiry answered within 4 hours. 30 minutes or less once you're an active client.
Accountability
One team, not five vendors.
Build, market, and staff sit under one roof — not five agencies who've never spoken to each other.
A note from the founder
“We started Rope because businesses deserve a partner that owns the outcome — not five vendors passing the blame. Bring us the hard problem. We'll tell you what it takes, then build it with senior people who care as much as you do.”
Founder & CEO, Rope Digital
Why teams trust us
Numbers, not adjectives
Projects shipped
across web, apps, and automation
Countries served
remote-first, every timezone
Senior specialists
no juniors on your work
Response time
30 min for active clients
In their words
Teams that move faster with Rope
Rope felt like part of our own team from week one. Senior people, clear timelines, and work we actually own — we shipped faster than we thought possible.
Theodore Stone
Director · Innovista Group
One team for build and marketing changed everything for us. Fast responses, real numbers, and no juniors learning on our budget.
Samuel Merigala
Founder · Karmo
Get in touch
Build, market, and staff — with one senior team.
Tell us the problem. A senior replies within 4 hours — no pitch, no deck, no hidden fees. It starts with a free 30-minute call, and you own everything we make.
- “We built an automation that saved a client 40+ hours a week.”→
- “We placed a senior specialist who shipped faster than expected.”→
- “One team for build, market, and staff — not five vendors.”→
- “We plan around milestones — and we hit them.”→